Privacy Policy

Who we are

Orland Primary Care is a primary care practice located at 10 Orland Square Dr, Suite 10C, Orland Park, IL 60462. This policy covers this website only. It is separate from our HIPAA Notice of Privacy Practices, which covers your medical records (see "HIPAA notice" below).

What this website collects

This website is informational. It has no patient portal and no online medical intake or appointment booking. It collects the following:

• Technical data. Our hosting and network providers log standard technical data such as IP address, browser type, and the pages requested, for security and to keep the site running.
• Analytics and advertising data. Described in the next section.

Cookies, pixels and advertising measurement

What we use

Orland Primary Care uses the following technologies on this website:

• Site analytics. Google Analytics 4 records the pages you view, how you arrived (for example a search, a social post, or an ad), your general location (city or region, estimated from your IP address), and your device and browser type.
• Advertising pixel. The Meta Pixel (Meta Platforms, Inc., which operates Facebook and Instagram). A pixel is a small piece of code that tells the advertising platform when someone who saw or clicked one of our ads visits our site or takes an action, such as viewing a page or tapping a phone number.
• Our own first-party analytics. Our own measurement tool stores a random identifier in your browser's local storage so we can count visits and sessions. It does not set advertising cookies. We convert your IP address into a one-way code that changes every day and use it only to remove duplicate visits; we do not store the IP address itself.

These tools may set cookies or similar identifiers in your browser, including identifiers that the advertising platforms use to recognize the same browser across different websites.

What Google and Meta receive from this site

Google Analytics and the Meta Pixel run on every page of this site. Each page view sends them the address (URL) of the page you are viewing. Our site also tells them when someone taps one of our phone numbers (Meta event "Contact", Google event "phone_call", with the page address).

This website does not report your actions to advertising platforms from our servers. Everything the platforms receive comes through the tags in your browser, which you can turn off as described under "Your choices".

Why we use them

• To measure whether our advertising works, so we can stop paying for ads that do not.
• To understand which pages and content people find useful.
• To show our ads to people who have visited our site, and to people the platform considers similar to them.

What we do not do

• We do not sell your personal information for money, and we do not sell or rent our contact lists.
• Our site code does not send the advertising platforms your name, phone number, email address, or any contact form data.
• We do not send the advertising platforms your medical records, diagnoses, or the details of your appointments or treatment. Please note, though, that because the analytics and pixel tags run on every page, Google and Meta can see which pages a browser viewed, including pages about particular services or health topics. If you prefer that they not receive this, use "Your Privacy Choices" as described below.
• We do not use these tools to target ads at children under 13.

Please note: some U.S. state privacy laws treat letting an advertising platform collect information through a pixel, for targeted advertising, as a "sale" or "sharing" of personal information, even when no money changes hands. Where those laws apply, you have the right to opt out, as described below.

Your choices

• Browser controls. You can block or delete cookies and local storage in your browser settings. Blocking them does not stop the site from working.
• Platform settings. You can manage how each platform uses this data in your account settings: Meta and Google. Google offers a browser opt-out add-on for Google Analytics at tools.google.com/dlpage/gaoptout.
• Industry opt-outs. optout.aboutads.info and optout.networkadvertising.org.

Each platform uses the information it receives under its own privacy policy, which we do not control: Meta and Google.

Retention

Our own analytics records are deleted after about 13 months. The advertising platforms keep the data they receive for as long as their own policies allow.

Your privacy rights

Depending on where you live (for example California, Colorado, Connecticut, Virginia, Texas, Oregon, or other states with consumer privacy laws), you may have the right to:

• Know what personal information we collect, use, and disclose, and get a copy of it;
• Ask us to correct or delete it;
• Opt out of the sale or sharing of your personal information and of targeted advertising;
• Appeal our decision on your request.

To make a request, call us at (708) 232-3616 or write to us at Orland Primary Care, 10 Orland Square Dr, Suite 10C, Orland Park, IL 60462. We will verify your request before acting on it, and we will not treat you differently for using these rights. You may use an authorized agent.

Phone calls

When you call our office, the call is handled by our staff under the practice's normal privacy obligations. This website does not record calls.

External links and embedded content

Links to Google Maps or other outside services take you to sites governed by their own privacy policies. Our pages load fonts from Google Fonts, and some pages show an embedded Google Map, so Google receives your IP address and browser information when those load.

Children's privacy

This website is not directed at children under 13, and we do not knowingly collect information from them.

HIPAA notice

This website privacy policy is separate from our HIPAA Notice of Privacy Practices. Your medical records, and the health information we collect when you are our patient, are governed by that Notice, which is provided at your first visit and available at our office at any time. This website policy does not replace it or change it.

Contact us

Questions about this policy? Call us at (708) 232-3616 or visit us at 10 Orland Square Dr, Suite 10C, Orland Park, IL 60462.

Changes to this policy

If this policy changes, the updated version will be posted on this page with a new revision date.